The Mission
Every Kid Deserves
a Jersey
The first time a kid holds up a jersey with their own name and number on the back, something changes. That is the whole reason this exists.
A uniform is the first thing that makes a kid feel like they belong
I started UNRVLD because I love seeing the look on a player's face when they pull on something that was made just for them. That feeling should not depend on a family's budget or a team's bank account.
Once a year, UNRVLD will select a small number of underprivileged youth sports organizations and donate custom jerseys — designed the same way we design for any team, with names, numbers, crests and the small details that make athletes proud.
The goal is simple: give kids the same rush every other athlete gets when they open that box and put on a uniform that says their team, their name and their number.
As UNRVLD grows, this program grows with it. More teams. More sports. More kids who get to feel what it means to be part of something bigger than themselves.
Why this matters
"Every kid should get to feel what it's like to open up a new uniform and put it on with their name and number on the back."
— Dre, founder of UNRVLD
The UNRVLD Bank
Every order fills the bank
A piece of every UNRVLD order goes straight into the jersey bank. When it fills, a team gets a full set.
Every approved order puts 5–10% of the jersey value into the bank, depending on what was ordered. When the bank hits 100%, it empties out into a full set of custom jerseys for a youth team that needs them. Then it starts filling again.
- Bank level
- 5%
- Next payout at
- 100%
- Teams funded
- 0
Last deposit made by — Collingwood Coyotes
How it works
Four steps to a donated set
- 01
Nominate
A coach, parent or organizer tells us about a team that could use help.
- 02
Select
UNRVLD reviews submissions and chooses a small number of teams each year.
- 03
Design
We design a full uniform system with the team — names, numbers, crests and details.
- 04
Deliver
Boxes arrive. Kids open them. That moment is the whole point.
What drives this
Built to give back
Belonging first
A jersey with your name and number on the back is more than fabric. It tells a kid they are part of something.
Real teams, real need
We look for organizations where a custom uniform is out of reach — not because the kids care less, but because budgets run tight.
Once a year, every year
This is not a one-time stunt. The goal is to grow UNRVLD into a business that can give back annually, to more teams, in more places.
Same UNRVLD quality
A donated jersey gets the same attention as any client project. No shortcuts, no watered-down design, no second-class treatment.
Get involved
Know a team that deserves this?
Tell us about them. Every submission is read, and selected teams will hear directly from UNRVLD.